This
week, we are going to teach you the correct way in which to pick a
popular blog niche. In order to know what is popular and what is not, we
first need to define a word.
Popularity: Popularity defines the
number of people who visit your blog monthly compared to the number of
people who visit other blogs on the same topic. To measure popularity by
how many views and comments you get, you can use Google Analytics.
How to Pick a popular Blog Niche
It may be easy for new bloggers to quickly choose topics as fashionable as they come. However, this will usually lead them into failure if they do not take note of the audience size that each topic has and whether or not it is popular enough.
Only with this information in hand will they be able to start making money off their blog directly from it. Let's look at an example:
Let's say your niche is beauty blogging, which has had more than 1 million views and 200 comments so far this month alone (this includes your own blog post).
.jpeg "How to Pick a popular Blog Niche? (Correct way in 2022)")
Now let's say that another blogger who blogs about beauty also started writing his own blog only 2 weeks ago but he already has over 20K followers on social media sites like Facebook and Twitter combined already! He has a total of 50K followers in total.
This means his blog must have gotten a lot more traffic than yours within such short time span of 2 weeks, so don't be afraid because he might overtake you! It just means your niche doesn't attract many visitors at all!
What should you do? You should seriously
consider yourself taking up another niche where there are less visitors
compared to the other person's numbers because with these lesser amount
of visitors (or subscribers), you will find it easier to become more
independent without having much external help from others... no
freelancer will exploit you either.
What is blog niche ?
Don't worry, it's not as complicated as it sounds! A blog niche is simply a topic or subject that you write about on your blog. For example, my blog covers the topic of starting a travel rewards-earning hobby. There are many other niches, including parenting tips, how to manage diabetes, and how to make money online.
What Are The Benefits of Niche Selection
You can't drive traffic until your site is approved by Google. To do this, you have to have high-quality content that matches what people are searching for in Google. Remember you want to focus on the user's intent and not just the keywords. If the user finds a post helpful and relevant, then they will share it to others on social media or their blog.
If you put out quality content and provide value, then there's a higher chance that more people will share your content. This gives you an opportunity to create backlinks on other sites, which are vital for improving your ranking in search engines like Google, Bing and Yahoo!
The biggest mistake in niche selection?
The biggest mistake in niche selection is not doing your research and not being passionate about it.
Some other mistakes in niche selection are listed below:
Not being able to monetize your blog. You must identify a niche that has the potential to earn money online.
Picking a niche you don't know enough about. You should choose something you're familiar with or can research thoroughly.
5 Principles to pick a niche for your blog
~~The Money Is in The Niche~~
~~Smart Niche Selection is Key to Success.
What You Know - The Expertise Factor
Your Audience is Important.
Research, Research, Research
Step 1) Choosing a niche you’re passionate about.
Each blogger wants to be successful, and that’s why choosing a niche is so important. If you want to make money with your blog or gain a lot of traffic, you must choose a popular niche for it.
Now let me give you instructions on how to choose the right niche for your blog:
Step 2) Keyword Research on Google Trends.
2nd Step: Keyword Research on Google Trends.
Here comes the main part and the most important point of this article. If you ask, what is the best way to pick a niche for your blog? I will say; choose a niche that has a high demand and low competition.You can use Google Trends tool to check the search trend of your selected niche. This tool shows how frequently a particular search-term is entered relative to the total search-volume across various regions of the world, and in various languages.
Moreover, if you are not satisfied with this tool's report, you can ask people who are already operating in that niche for help because they have more experience about their field than anybody else.
Step 3) Blogging Niche Competition analysis with the help of ahrefs.
Step 3) Blogging Niche Competition analysis with the help of ahrefs
Now, you want to know that how much difficulty you’re going to face in ranking a blog on this topic.
So, now we need to use any SEO tool like SEMrush or Ahrefs. But I would recommend you ahrefs because it is easy to understand and shows more detailed results.
You can check out my free tutorial on SEO (Search Engine Optimization). In that, I have explained the use of ahrefs and other tools in detail.
So, let’s say you have chosen “weight loss niche” as your niche. Now type this exact phrase into the search bar of ahrefs and press enter.
Step 4) Check Niche for Existence of Advertisers
Here's what you want to do:
Visit the top 10 sites in your niche.
Now hover your mouse over the ads. Do they share a common theme? Are they from different companies? If there are multiple advertisers, it means that this is a profitable niche for advertisers.
To make sure that you're getting accurate data, use multiple browsers and different devices (e.g., mobile phone). And of course, clear your cache before every visit!
Generic Niche Vs. Laser-focused niche (Micro niche)
Now that you've understood what does niche blogging mean and how it differs from generic blogging, we need to understand why is it so important?
A niche blogger can build authority in his/her field by focusing on a certain topic. They get a lot of benefits like the following:
Authority -- By targeting an audience, they can become an expert in the field and make themselves known.
Audience -- Niche bloggers have some type of audience, as opposed to generic bloggers who have a mixed bag of hits.
Affiliates -- Becoming an affiliate for products related to your niche is much easier when you are focused on one category. In addition, you'll likely earn more from being focused because more people will buy from you than in the case where you're just going for clicks.
Traffic -- By writing about topics that appeal to a particular audience, targeted traffic comes naturally. Specific content is often shared by people who are interested in the subject matter, bringing new readers each day without switching up your marketing strategy or spending money on advertising campaigns.
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